White label local SEO is when a specialist team builds the citations and local signals while your agency delivers the result under its own brand. You keep the client, the pricing and the reporting; we stay invisible. Everything we build is created in your client’s own name, so the assets belong to them permanently — not to us, and not to a platform subscription.
Citation work is a staffing problem.
Local SEO sells easily and fulfils badly. The work is hours of careful, repetitive form filling that no strategist wants to do and no junior does accurately for long — which is why agencies either lose margin staffing it or lose the client automating it.
Bulk submission tools are the usual compromise, and they are the expensive one. Rejected and duplicated listings do not just fail to help — they create a cleanup project, and the client bills that to your credibility rather than your invoice.
We have been doing this by hand since 2010, for 8,000+ clients. You keep the strategy and the relationship. We take the part that does not scale.
Unbranded, always
No logo, no footer, no signature in the deliverables. Reports arrive as plain spreadsheets you can re-brand in a minute.
Client-owned listings
Every listing is created under your client's own details and credentials. Nothing is rented, and nothing breaks if the partnership ends.
A named manager
One person who knows your accounts, not a ticket queue. Questions get answered the same day.
Proof you can forward
Live URLs for everything built, plus screenshots for listings still in moderation. Nothing you have to take on trust — or ask your client to.
How the partnership runs.
Four steps, and your client only ever sees the first and the last.
You sell it
You quote your client at your price, on your paper. We never see your margin and never contact your client — the relationship stays entirely yours.
You brief us
Send the business name, address, phone, site and categories. That is enough to start; a single sheet covers a batch of clients if you are onboarding several at once.
We build it by hand
Our in-house analysts do the submissions manually — real form fills, real verification. Listings are created in your client's own name, never held in our accounts.
You deliver the report
You get an unbranded spreadsheet of every live URL. Add your logo, forward it, and it reads as your team's work — because as far as your client is concerned, it is.
What you can resell.
Every retail service is available white label. These pages are written for end clients — read them for the detail, then quote your own price.
White label SEO — FAQ.
What agencies ask before sending the first client.
What are white label SEO services?
White label SEO means a specialist team does the work and an agency delivers it to the end client under its own brand. The agency owns the relationship, the pricing and the reporting; the fulfilment partner stays invisible. For local SEO specifically, that usually covers citation building, citation cleanup, Google Business Profile work and map-pack signals — the labour-heavy tasks that are hard to staff in-house at a margin.
Will my client ever find out you did the work?
Not from us. We have no contact with your client at any point, our name appears nowhere in the deliverables, and reports are plain unbranded spreadsheets you can put your own logo on. Listings are created in your client's business name using their details, so even the live citations carry your client's brand rather than ours.
Who owns the listings you build?
Your client does, permanently. Every submission is made under their business details and their credentials, never held in an agency account we control. If you stop working with us, or your client leaves you, nothing gets switched off or reclaimed — that is the difference between a listing that was built and one that was rented.
How does white label pricing work?
Agency terms are quoted per partner rather than published, because they depend on volume and the mix of services you resell. The retail packages on our pricing page are the starting point for that conversation. You then set your own client-facing price — we never see it and never suggest it.
Is there a contract or a minimum volume?
No contract and no monthly minimum. Agencies typically start with a single client to check the process and the reporting, then scale up once they have seen a delivery. Sending one order does not commit you to a second.
How do I send you multiple clients at once?
A spreadsheet. One row per location with name, address, phone, website and categories is enough to start a batch, and you get one report back per client so each can be forwarded separately. If you are migrating a book of existing clients, tell us the size and we will sequence the build rather than submitting everything on one day.
Do you use automated submission software?
No. Every submission is typed by a trained analyst — that is the entire reason this business exists. Bulk submission tools produce rejections, duplicates and flagged listings, which for an agency means a cleanup project billed to your reputation rather than your invoice. Our rejection rate is under 2% because a person checked each one.
What do I need to give you to start?
Business name, address, phone, website and categories. No access to your client's Google Business Profile is required to begin citation work, and no logins to your own systems are needed at any point.
Can you handle service-area businesses and multi-location clients?
Yes to both. Service-area businesses are submitted without publishing a street address where the platform supports it, which avoids the address-exposure problem that gets home-based clients suspended. Multi-location clients need one build per location, since citations are per-location by definition — send them as a single sheet and they are handled as one batch.